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I’m Manuela

I was called to assist bright people to mindfully prosper.

My journey

I’m a generative coach trained in the art of mindset modeling in Silicon Valley. My professional journey can be described in two acts – corporate experience and upgrade.
Corporate experience:

I created a team that revived the National Hippodrome of Bulgaria. With me at the helm for years we orchestrated national races for thoroughbred horses from across the country. Following that, as a Chairman of the Board of Directors of Hotel RILA in Sofia, I prepared and executed a recovery plan. We reorganized the company and paid off the debts in a year.


Since 2014 I’ve been upgrading my business skills with the potent tools of mindset modeling. My journey took me to Silicon Valley, California, where I participated in intensive trainings in 2014, 2015, and 2017 all conducted by Robert Dilts. As far as I know, I’m the only Bulgarian certified in Success Factor Modeling.


I’m a co-founder of the international learning hub Generative Mindset ILC and a member of the International Association for Generative Change (IAGC). I was traditionally published by Ciela Publishing in 2019 with my novel Ana (AHA), based on real events. The original book Ana’s Way came to life in the USA in 2018.  

Nowadays, you can find me at Campus X, Sofia

My principles:

We are humans above all. We make mistakes. We lose ourselves.

Humans are animals too. Led by instincts.

I don’t judge. I don’t criticize. I don’t patronize.

It’s always worth doing something exceptionally well. Someone will notice.


I have two master’s degrees in electrical engineering and management/marketing. The list of all my certificates is readily available for your perusal.


With Robert Dilts at the certification in California, 2017

As an expert in mindset modeling and the creator of the Success Factor Modeling methodology, Robert supports our team at Generative Mindset International Learning Center. Robert has guided three American presidents, the luminaries at “Apple,” and even the iconic Tony Robbins himself. He is the author of more than 30 books. Among his corporate clients are Apple, Microsoft, Hewlett-Packard, FIAT, Lucasfilm, Bank of America, Alitalia, Telecom Italia, RAI Italia, Ernst & Young, World Bank, and many more.