Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, which websites or search terms referred you to the Site, and information about how you interact with the Site. We call this automatically collected information “Device Information.”

 

We collect device information using the following technologies:

– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

– “Log files” track actions taken on the Site and collect data including your IP address, browser type, Internet Service Provider, referring/exit pages and date/time stamps.

-“Tracking tags” and “pixels” are electronic files used to record information about how you use the site.

 

Also, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and telephone number. We call this information “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we’re talking about both device information and order information.

 

How do we use your personal information?

We use the order information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing invoices and/or order confirmations). In addition, we use this order information to:

– We communicate with you;

– Please review our orders for potential errors or risk to you; and

– When consistent with the preferences you have shared with us, to provide you with information or advertising related to our products or services.

We use the device information we collect to help us screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site and to evaluate the success of our marketing and advertising campaigns).

 

Sharing of your personal information

We share your personal information with third parties to help us use your personal information as described above. For example, we use WordPress to power our website and online store – you can read more about how WordPress uses your personal information here: https://wordpress.org/about/privacy/. We also use Google Analytics to help us understand how our customers use the site – you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

 

Last but not least, we may also share your personal information to comply with any applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

 

Advertising

As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

 

You can opt out of targeted advertising using the links below:

– Facebook: https://www.facebook.com/settings/?tab=ads

– Google: https://www.google.com/settings/ads/anonymous

– Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

 

You may also opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: http://optout.aboutads.info/.

 

Do not track

Please note that we do not change our site’s data collection and usage practices when we see a Do Not Track signal from your browser.

 

Your rights

If you are a resident of Europe, you have the right to access personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information below.

In addition, if you are a resident of Europe, we note that we process your information to fulfill contracts we may have with you (for example, if you place an order through the Site), or otherwise to pursue our legitimate business interests, listed above.

 

Data retention

When you place an order through the Site, we will maintain your order information for our records unless and until you request that we delete that information.

 

Changes

We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

 

Contact us

For more information about our privacy practices, if you have any questions, or if you would like to file a complaint, please contact us by email at [email protected] or by mail using the details provided below:

 

Open Your Eyes Ltd

Manuela Draganova

Sofia 1408, 16 Mayor Parvan Toshev Str.